Commercial Radio
Commericial radio is the most popular form of radio there is who need to attract a audience to gain profit which also advertises the radio station. It is awarded by Ofcom which is a government body. Most commercial stations broadcast to cities or to local towns which is a way commercial radio stations cater for a wider audience and advertise further. Most of these radio statios play the most popular music at the time but they also play songs that they thing will be very popular amoungst the audience in other words mainstream music. This has been critised due to the fact people are saying that radio stations such as commercial ones are only letting us listen to music they want or what they thinks popular. Alot of the songs they play are played a few times a day which is also a downfall with commerical radio stations.
Many local radio stations are owned by a larger radio station such as Global Radio which is the largest operator of radio. Global Radio owns Calssic FM and 95.8 Capital FM which are Londons most popular radio stations.
National Commercial Radio
National commercial radio is one kind of commercial radio and caters for three national commercial stations broadcasting FM and AM through out the UK as well as online which also gathers a bigger audience. These are
-Classic FM- classical music
-Absolute Radio- rock and pop music
-talkSPORT- live sport and debate
National commercial radio broadcasts to wide range of people so in order to target a more smaller audience commercial regional radios are used. Regional radio has its own stations such as BBC wales and BBC Cymru. Capital has a central hub which has many outlets to different parts of england such as Capital Manchester and Capital London. The difference between these different radio stations is that each presenters different e.g. their accent. Also the news that we recieve of the radio will be different due to the fact traffic will be different and social topics.
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